On Saturday December 19, 2020, with the support and sponsorship of Otto's BMW, Otto's SUBARU and the CFL RedBlacks, Gwen organized the Holiday Gifts of Hope for low income children and their families in the Vanier and Overbrook area. Gwen invited the Association of Canadian Africans of Ottawa, Prezdential Hoops and the HERA Mission to collaborate on a beautiful project. The team was supported by Angie's Models and Talents as well as Businessmen Abbis Mahmoud of Operation Ramzieh. She was able to collect close to 300 toys for the children.
Since the beginning of the pandemic, Gwen Madiba has developed several programs through Equal Chance to best support low income BIPOC families in Ottawa. Her programs and initiatives have supported hundreds of families across the city. With the support of the team at Equal Chance, she continues to do what's in her power to best support the community.